Sam Steel-Music Based programming: 2010

Tuesday, 14 December 2010

Radio Evaluation:

THE ENCORE SHOW was the programme that we decided to do live on Stratcast for Children in Need on Thursday 18^th Nov.

The show was in the style Elaine Page’s on Radio 2; this musical based afternoon show was a perfect template in which to create our own show from. Esme presented the show in much the same way as Elaine Page, her tone and pitch suited the content well, delivering an informative yet relaxed feel to the show.

In a previous college broadcast we had rehearsed the show and received a large fan base with the musical theatre students, the show both entertained and informed the students and in return we acquired a great deal of encouraging feedback. Once a track had been played Esme discussed the content and relevant information on the musical and would link in with the musical reviews created by other members of the group. The Music was chosen with are target audience in mind (15+), we selected both current and old musicals to give the broadest range of styles to our audience…the idea being that if a listener was not familiar will the musical they would be informed about show.

I hade created a great deal of online content before we broadcasted, in order to both advertise and interact with are audience. Facebook was probably the best use of online content; having the ability to post times, videos, photos and info on the show gave are audience a direct way to interact with The Encore Show. A series of videos were uploaded entitled “What is The Musical”, these short clips showed a scene form a musical, acted out by the group, and the question asked was ‘can you name the musical?’ this was a great way to interact with are audience, we received lots of positive comments and messages from these.

Along side Facebook, I set up a Twitter account. I also made a YouTube channel where I posted videos and information on the show. Each Networking site complemented each, other with links to one another, this meant that the show hade a large selection of online content for the audience to pick and choose.

Although the show was successful, I believe that we could have improved it in a few areas.

During the broadcast we received some requests but were unable to play then in, partly due to lack of time and a strict schedule. Although I hade setup a email address for the show, it would have been a good idea to have a text and phone number to have that live interaction with our listeners.

Had we done the show again, I believe that from our mistakes we would of learned how to accomplish a near faultless programme.

Friday, 5 November 2010

Questionnaire data Charts

Thursday, 4 November 2010

PSB & Commercial Radio

In the United Kingdom the term "public service broadcasting" (PSB) refers to broadcasting intended for the public benefit rather than for purely commercial concerns. The communications regulator Ofcom, requires that certain television and radio broadcasters fulfil certain requirements as part of their licence to broadcast. All of the BBC's television and radio stations have a public service remit, including those that broadcast digitally. Additionally, all stations broadcast on terrestrial analogue television - the regional Channel 3 companies (the ITV Network), GMTV, Channel 4, S4C in Wales, and Five - are obliged to provide public service programming as they can be viewed freely almost anywhere nationwide. The recently introduced 'third tier' of approaching 200 Community Radio services are also specifically recognised by Ofcom as being providers of public service broadcasting output, delivered under the terms of the Community Radio Order 2004. Commercial radio also has nominal public service obligations. However, the requirements imposed for commercial radio are generally fewer, normally requiring only a minimum level of news.

Commercial radio stations make most of their revenue selling “airtime” to advertisers. Of total media expenditures, radio accounts for 6.9%. Radio advertisements or “spots” are available when a business or service provides valuable consideration, usually cash, in exchange for the station airing their spot or mentioning them on air. The United States Federal Communications Commission (FCC), established under the Communications Act of 1934, Federal Communications Commission regulates commercial broadcasting, and the laws regarding radio advertisements remain relatively unchanged from the original Radio Act of 1927, enacted to deal with increasing problems of signal interference as more and more stations sprung up around the country

http://en.wikipedia.org/wiki/Public_service_broadcasting_in_the_United_Kingdom
http://en.wikipedia.org/wiki/Radio_advertisement

Questionnaire data

age

gender

do you listen to the radio?

How many hours a week do you listen?

Which station do you listen to the most?

What do you listen to the radio for?

Do you have preference to the main presenter?

If yes to the previous question, what do you prefer?

Do you prefer a single persenter or a team?

What time of day do you listen to the radio?

How do you listen to the radio?

Do you ever interact wit the radio show?

If yes to the previous question how so?

Is there anything you dislike about radio?

Male

Yes

0-2

Radio 1

Music

Single

Evening

Online

Female

Sometimes

0-4

Radio 2

Music

Yes

Male

Team

Afternoon

FM Radio

Male

Yes

four - six

Kerrang Radio

Music

Single

Evening

FM Radio

Male

Yes

Four - six

BBC 6 Music

Chat

Single

Afternoon

Yes

Social Networking

Female

Sometimes

zero - two

Touh FM

Music

Team

Afternoon

FM Radio

Male

Sometimes

Two - Four

Kerrang Radio

Chat

Team

Evening

DAB Radio

Yes

Phone in

Adverts

Male

Yes

Four - six

Radio 1

Music

Team

Evening

FM Radio

Yes

Text

Female

Yes

Six - Eight

BRMB

Chat

Team

Morning

FM Radio

Male

Sometimes

zero - two

Radio 1

Music

Team

Morning

FM Radio

Male

Yes

Four - six

Radio 1

Chat

Team

Morning

Podcast

Being forced to listen to certain music.

Male

Yes

zero - two

Radio 1

Music

Single

Evening

Online

Female

Yes

Six - Eight

Radio 1

Music

Team

Morning

Female

Sometimes

zero - two

Radio 4

Chat

Team

Morning

FM Radio

Yes

Phone in

Male

Sometimes

Two - Four

Leicester Sound

Music

Team

Afternoon

FM Radio

Male

Sometimes

Two - Four

Mercia

Music

Yes

Female

Single

Morning

FM Radio

Yes

Social Networking

Male

Sometimes

Two - Four

Radio 1

Music

Yes

Male

Team

Afternoon

FM Radio

Adverts

Female

Yes

Eight - Ten

Kiss FM

Music

Team

Evening

Online

Adverts

Female

Yes

Two - Four

Radio 1

Chat

Yes

Male

Team

Morning

FM Radio

Male

Yes

Two - Four

Radio 2

Music

Single

Morning

FM Radio

Adverts

Female

Yes

Eight - Ten

Radio 1

Music

Yes

Male

Team

Afternoon

Online

Male

Sometimes

Four - six

Radio 1

Music

Team

Morning

Mobile

Male

Sometimes

Two - Four

Radio 2

Chat

Single

Morning

FM Radio

Have more Corospondents

Male

Sometimes

Four - six

1 Extra

Music

Yes

Male

Team

Evening

DAB Radio

Male

Sometimes

zero - two

Radio 1

Music

Team

Morning

DAB Radio

Male

Sometimes

zero - two

Kerrang Radio

Music

Yes

Male

Team

Morning

FM Radio

Male

Sometimes

Two - Four

Kerrang Radio

Music

Yes

Male

Team

Evening

FM Radio

Yes

Text

Adverts

Female

Sometimes

Four - six

Kerrang Radio

Music

Single

Afternoon

FM Radio

Yes

Text

Female

Sometimes

zero - two

Touh FM

Music

Team

Afternoon

FM Radio

Too much talking at once

Male

Yes

zero - two

Galaxy

Music

Single

Evening

FM Radio

Adverts

Female

Sometimes

zero - two

Radio 1

Music

Single

Morning

FM Radio

Adverts

Male

Yes

12+

Heart Oxford

Music

Yes

Female

Yes

Four - six

Radio 1

Music/Chat

Yes

Male

Female

Yes

Four - six

Heart Oxford

Music

female

Yes

two-four

Radio 1

Music

female

yes

12+

radio1

Both

male

Yes

two-four

radio 1

both

Yes

Male

male

Yes

four-six

Radio1

Both

Yes

male

yes

4 to 6

1xtra

Both

Yes

Male

Yes

12+

radio 1

Music

Radio Analysis – CIN Assignment

There are many factors that define a radio show; style, presenters, content…The nature of the defining factors will determine the target audiences.

Perhaps one of the best-loved and well-known radio shows is radio 1’s ‘The Chris Moyles Show’. This weekday breakfast show has the largest audience listening figures in the UK. Its huge audience, consisting of both males and females aged 15-35, tune in to listed to current chart music and a wealth of features. Some of the best known, e.g. ‘Car Park Catchphrase’ and ‘Duck Register’ are enjoyed around the world with the BBC’s listen online content. A vast majority of the audience are listening to the show from their computers; this opens the door to great opportunities for audience interaction with the programme. Having to go onto the radio 1 web site to listen to the show means that other online content, like videos, photos, blogs, and live web cams, are promoted and subsequently used by radio 1’s audience.

The style of The Chris Moyles Show and the format used gives the show a uniqueness and identity within and out of BBC radio. Often a celebrity guest will be interviewed on the show, the gests are picked with the audiences interest’s in mind, a large extent of Chris’ listeners also watch the XFactor so when judge and singer Cheryl Cole was interviewed by the team the audience’s interests and needs were being fulfilled.

In comparison to The Chris Moyles Show is a fairly recent style of radio called ‘in-store radio’. This cleaver use of advertising and musical accompaniment to shoppers is now widely used; Debenhams, the Lloyds pharmacy chain, Morrisons and Ikea all use in-store radio, but by far the biggest is Asda FM. Asda have integrated this parallel radio universe into nearly all of there stores across the UK. The concept is simple; music, chat and advertising for a distinguished target audience roled into one, then broadcasted to a chain of stores. A company that sets up stations for retail customers say on there website, "Live Radio will fundamentally communicate the here and the now of your brand. It will bring your retail environment to life. Customers feel they are part of an ever-evolving environment learning more about your products and services whilst listening to fresh topical content." Whilst shopping for yogurt and household domestics, you are also a listerner of ‘in-store radio’, therefore can be directly influenced by the content of the radio – “…that was Coldplay with Fix You…Coldplay’s new album is now available in store…why not pick up a copy today…” The presenters relaxed, happy go lucky presenting style eases the shoppers into listening, and there subtle approach to product placement and advertising is entwined into their chat with one another. Similarly to Moyles’ show the producers want audience interaction, but in a different way to one another; Asda wants its audience to buy more products and radio 1’s breakfast show wants light-hearted interaction.

Former DJ Brookes in IKEA radio deal

Published Date: 12 September 2006

A MEDIA company run by former Radio One DJ Bruno Brookes has won a three-year contract to run an in-house radio station for the home furnishing chain IKEA.

Launched last year, the station - called IKEA Live - will become a permanent fixture at the Swedish company's 14 British stores, including sites in Edinburgh and Glasgow, and will also be rolled out to new stores.

It plays a mix of soothing music and store promotions and runs during shop hours. There will also be an overnight service for staff on the late shift.

The IKEA deal is the latest big retail contract for Brookes' company, Immedia Broadcasting, which supplies in-store TV and radio services to high-street names such as Top Shop, HSBC, Top Man and Lloyds pharmacy

audio boo

http://audioboo.fm/samsteel_productions

Friday, 22 October 2010

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and to visit our YOUTUBE channel click on:www.youtube.com/theencoreshow2010

The Encore Show Playlist

Songs	Timing (approx)	Cart No
1. Does your mother know – Mama Mia	3 minutes	4489
2. Red and black – Les Mes	4 Minutes 30 seconds	4490
3. Electricity – Billy Elliot	6 minutes	4474
4. Favorite things – Sound of Music	2 minutes 20 seconds	4491
5. I’d do anything - Oliver	3 minutes	4481
6. Defying Gravity - Wicked	6 minutes	4497
7. What a feeling – Flash dance	4 minutes	4498
8. All that Jazz - Chicago	5 minutes
9. Beauty school drop out - grease	4 minutes	4479
10. Time of my life – Dirty dancing http://www.classicfm.co.uk/music/interviews/einaudi-his-forthcoming-tour/	5 minutes	4473

The Encore Show

Tea and Toast Playlist

No. Title

Artist

Duration

Cart

1 Do Your Thing

Basement Jaxx